Job Overview

CHIEF

Chief Marketing Officer (CMO)

Location: Riyadh, Saudi Arabia

Executive Leadership Opportunity

A transformative financial technology institution is seeking an exceptional Chief Marketing Officer to architect and lead one of the region’s most ambitious marketing transformations. This executive opportunity is designed for a visionary commercial leader capable of redefining how digital financial services engage individuals, enterprises, institutional clients, and emerging digital economies across the Gulf and international markets.

This position extends far beyond traditional brand management. The successful executive will become the strategic architect behind customer acquisition, market expansion, ecosystem partnerships, digital engagement, revenue acceleration, data-driven marketing intelligence, AI-powered customer experiences, and enterprise-wide commercial growth initiatives.

As a member of the executive leadership team, the Chief Marketing Officer will influence organizational strategy, guide market positioning, champion innovation, and establish world-class marketing capabilities that support long-term business expansion. Working alongside executive leaders responsible for technology, finance, product innovation, risk management, operations, customer experience, compliance, and digital transformation, the successful candidate will ensure that every marketing investment directly contributes to measurable commercial outcomes.

Position Overview

The Chief Marketing Officer will oversee the complete marketing ecosystem across retail fintech products, digital banking solutions, payment platforms, embedded finance, merchant ecosystems, digital wallets, cross-border payment services, AI-powered financial solutions, wealth technology offerings, SME banking platforms, financial APIs, lending technologies, and next-generation digital financial infrastructure.

This executive will be responsible for designing marketing strategies that simultaneously strengthen brand equity, maximize customer lifetime value, improve acquisition efficiency, enhance retention, increase digital engagement, and accelerate revenue growth across multiple business verticals.

Key Executive Responsibilities

The successful candidate will:

• Develop enterprise-wide marketing strategies aligned with long-term corporate objectives.

• Lead the transformation of marketing into a measurable commercial growth engine.

• Build high-performing international marketing organizations.

• Create integrated customer acquisition frameworks across digital and traditional channels.

• Direct regional and international brand expansion initiatives.

• Design customer lifecycle strategies that maximize retention and lifetime value.

• Oversee digital advertising investments with strong ROI governance.

• Develop omnichannel engagement strategies.

• Lead strategic communications and executive brand positioning.

• Strengthen customer trust through transparent financial education campaigns.

• Direct content marketing, thought leadership, and executive communications.

• Manage enterprise media planning and performance optimization.

• Build sophisticated CRM and customer engagement ecosystems.

• Drive AI-powered personalization initiatives.

• Expand customer acquisition through advanced marketing automation.

• Lead digital performance marketing teams.

• Develop influencer and strategic partnership ecosystems.

• Oversee social media governance across multiple markets.

• Direct international event marketing strategies.

• Create customer advocacy programs.

• Strengthen employer branding initiatives.

• Develop fintech ecosystem marketing alliances.

• Support product launches through integrated go-to-market strategies.

• Partner closely with Product, Technology, Sales, Customer Success, Operations, Risk, Compliance, and Executive Leadership.

• Establish enterprise-wide marketing governance frameworks.

• Oversee annual marketing planning and budgeting.

• Ensure effective allocation of marketing investments.

• Monitor competitive intelligence across regional and international markets.

• Develop expansion strategies into emerging financial ecosystems.

• Lead executive-level investor marketing initiatives.

• Oversee reputation management and crisis communications.

• Build marketing analytics centers of excellence.

• Introduce predictive marketing intelligence using machine learning.

• Improve customer segmentation models.

• Enhance conversion optimization across digital channels.

• Increase customer engagement through behavioral analytics.

• Improve marketing operational efficiency.

• Develop executive dashboards measuring commercial impact.

• Ensure continuous innovation in customer experience delivery.

Strategic Leadership Priorities

The Chief Marketing Officer will be expected to transform marketing into one of the organization’s strongest competitive advantages by integrating:

• Artificial Intelligence

• Predictive Analytics

• Customer Intelligence

• Marketing Automation

• Digital Experience Optimization

• Revenue Intelligence

• Brand Strategy

• Customer Psychology

• Growth Marketing

• Data Science

• Customer Journey Engineering

• Enterprise Communication

• Commercial Innovation

• Market Intelligence

• Behavioral Economics

• Loyalty Strategy

• Ecosystem Marketing

• Financial Inclusion Campaigns

• Digital Commerce Strategy

• Corporate Reputation Management

Executive Qualifications

Applicants should possess:

• Master’s degree in Marketing, Business Administration, Digital Marketing, Economics, Finance, or related discipline.

• Executive education from internationally recognized institutions is highly desirable.

• Extensive executive leadership experience in fintech, banking, financial services, payments, digital commerce, or technology-driven organizations.

• Proven record of leading large regional marketing organizations.

• Experience managing multi-million-dollar marketing budgets.

• Strong commercial and financial acumen.

• Expertise in digital transformation initiatives.

• Demonstrated success leading enterprise growth strategies.

• Experience working within highly regulated industries.

• Deep understanding of GCC financial markets.

• International business exposure.

• Strong stakeholder management capabilities.

• Executive board presentation experience.

• Exceptional negotiation and communication skills.

Technical Expertise

The ideal executive will demonstrate expertise in:

• Digital Marketing Technologies

• Marketing Cloud Platforms

• CRM Ecosystems

• Customer Data Platforms

• AI Marketing Solutions

• Business Intelligence Platforms

• Google Analytics 4

• Adobe Analytics

• Marketing Automation

• Salesforce Ecosystem

• HubSpot Enterprise

• Microsoft Dynamics

• SEO & SEM Strategy

• Performance Marketing

• Programmatic Advertising

• Mobile Marketing

• Omnichannel Campaign Management

• Predictive Customer Analytics

• Marketing Attribution Models

• Conversion Rate Optimization

• Customer Journey Mapping

• Product Marketing

• Brand Architecture

• Market Research Methodologies

• Financial Product Positioning

• Data Visualization Platforms

• Executive Reporting Dashboards

Leadership Competencies

The successful executive will exhibit:

• Visionary Leadership

• Commercial Excellence

• Strategic Thinking

• Enterprise Influence

• Executive Presence

• Innovation Mindset

• Financial Acumen

• Customer-Centric Leadership

• Change Management

• Organizational Development

• Talent Leadership

• Cross-Cultural Communication

• Emotional Intelligence

• Executive Decision-Making

• High Ethical Standards

• Operational Discipline

• Growth Orientation

• Collaborative Leadership

• Market Agility

• Results-Driven Execution

Key Performance Indicators

Performance will be measured through:

• Revenue Growth

• Customer Acquisition

• Customer Lifetime Value

• Digital Conversion Rates

• Marketing ROI

• Brand Awareness

• Market Share Expansion

• Customer Engagement

• Customer Retention

• Product Adoption

• Campaign Effectiveness

• Net Promoter Score

• Cost Per Acquisition

• Marketing Efficiency Ratio

• Executive Brand Recognition

• Digital Traffic Growth

• Strategic Partnership Success

• Regional Expansion Metrics

• Commercial Profitability

• Enterprise Value Creation

Compensation & Executive Benefits

A highly competitive executive remuneration package will be offered, including:

• Executive Tax-Free Salary

• Annual Executive Performance Bonus

• Long-Term Incentive Program

• Executive Housing Allowance

• Transportation Allowance

• Family Medical Coverage

• International Health Insurance

• Annual Business-Class Leave Travel

• Executive Wellness Program

• Leadership Development Sponsorship

• International Conference Participation

• Professional Membership Sponsorship

• Executive Relocation Assistance

• Education Support for Eligible Dependents

• Annual Performance Review

• Career Progression into Group Executive Leadership

Why Join This Opportunity?

This appointment offers the rare opportunity to shape the future of digital finance marketing within one of the Gulf region’s fastest-evolving financial ecosystems. The successful executive will lead enterprise-scale transformation, influence strategic decision-making at board level, build internationally recognized marketing capabilities, and leave a lasting legacy in one of the world’s most dynamic fintech markets.

If you possess the vision to transform marketing into a powerful engine of sustainable growth, customer innovation, and commercial excellence, this executive opportunity provides the platform to lead at the highest level.

Are you excited about this opportunity?

Don’t miss the chance to make a difference in the fintech and FX industry!

 Apply now by clicking on the “Apply Now” button below. 

Let’s shape the future of finance together!

#EmploySolutionJobs #FXCareers.